Deep Dive Report: Dealsourcr

AI-Powered Property Deal Sourcing for UK Investors

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Background

Dealsourcr was founded in October 2017 by UK entrepreneur Ashley Rudland (@ashleyrudland). It is the UK's largest AI-driven property deal sourcing platform, focused on strategies unique to the British market: BRR/BRRR (Buy-Refurbish-Rent-Refinance), HMO (House in Multiple Occupation), BTL (Buy-to-Let), R2SA (Rent-to-Serviced Accommodation), and PLO (Purchase Lease Option).

Key metrics (as of March 2026):

• MRR: $112,194 (68% MoM growth)
• Active subscriptions: 1,136
• Cumulative revenue: $2,144,828
• Years in operation: 8+
• Pricing model: Freemium
• Platforms: iOS & Android apps (unique in the category)

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Business Breakdown

Monetization Model

Dealsourcr uses a freemium subscription model:

• Free tier: Basic property search with limited AI analysis
• Paid subscription: Unlimited AI analysis, real-time deal alerts, advanced ROI calculator, full mobile features

With MRR $112,194 ÷ 1,136 subscriptions, the average paid user pays ~$99/month (~£80), a very reasonable tool cost for professional property investors.

Revenue St